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The Ferrari Virtual Academy simulator launches today

Thursday, September 9th, 2010
Ferrari Virtual Academy

Ferrari Virtual Academy

Ferrari’s first online virtual simulator is revealed today: the Ferrari Virtual Academy, which makes its press debut on the occasion of the Italian Grand Prix in the paddock of Scuderia Ferrari.

The virtual simulator, developed in collaboration with the drivers of the Scuderia Ferrari, Alonso, Massa and Fisichella, as well as its engineers, enables you to experience all the sensations of driving an F10 virtually. It allows aficionados from all over the world to compete with each other on the Fiorano circuit, for the first release, and subsequently Mugello and Nürburgring. The Ferrari Virtual Academy is the only virtual simulator for PCs, which faithfully reproduces the F10, which competes in the Formula One World Championship.

The dynamic modelling of the car was followed by a comparison of the real and virtual telemetric data of the F10 on circuits reproduced through laser scanning, to ensure that they corresponded. The analysis of the simulated laps, turn after turn, enabled targeted interventions to refine the dynamic behaviour and achieve a driving experience and response to controls with the utmost realism and fidelity. This was also made possible thanks to the physics engine, which, working at a frequency of 1000 Hz, calculates all the forces that act on the car every millisecond as well as their effect on the ride.

Every aficionado will be able to record their own time online, taking part in an international tournament which will reward the highest ranking virtual drivers with Ferrari products every week. At the end of the tournament, following the regulation of the competitions, the 5 drivers ranked as fastest will win a trip to Maranello, the heart of Ferrari. They will pass through the gates of Fiorano and take part in the exclusive Ferrari Driver Academy course, personally aided by the exceptional tutors of the Racing Department.

The simulator can be purchased online from the site www.ferrarivirtualacademy.com at a price of €14.90 for the first release, the Fiorano Circuit, and €9.90 for the following track releases with the Mugello and Nürburgring circuits.

Posted in Motorsport, Sport | No Comments »

Limited Edition Colnago for Ferrari di2 carbon bicycle

Wednesday, April 21st, 2010
Limited Edition Ferrari bike

Limited Edition Ferrari bike

Colnago and Ferrari have brought their experience and technology together to create this Limited Edition bicycle, representing the highest synthesis of ‘Made in Italy’.

This bicycle is a technological icon with innovations from F1, as you’d expect. The bike sports a frame made of carbon fibre and weighs a mere 6 kg. With an opaque livery and minimalist graphics this bike is extremely elegant, without neglecting its sporty soul.

The main frame is based on 3PRS technology, a system to strengthen frames internally. A technology originated in aeronautics, improving the frame’s rigidity and reducing the weight. A further innovation is the employment of the Dura Ace Di2 electronic group, optimising the gears and keeping the bicycle chain tight and straightened, thus eliminating possible mistakes. The wheels are Racing Speed XLR’s with carbon fibre hub.

Once the bicycle has been ordered, the client will receive a form from the customer care department for the racing cycle’s personalisation. The client has to indicate his/her standover, the height and the shoe size for a perfect customisation. This collaboration seems to make more sense than most Ferrari-endorsed products, though at €12,500.00 it is certainly a premium item.

Posted in Luxury Items, Sport | No Comments »

BMW introduces the M Bike…

Tuesday, March 23rd, 2010
BMW M Bike

BMW M Bike

The BMW M Bike is a spectacular combination of state-of-the-art technology and exclusive design. Disc brakes and an elegant matt anthracite frame with the M logo combine perfectly with the leather saddle, stunning rims and handles, and shiny red seat inlay. Characteristic of the entire M collection, which, like the BMW M model itself, stands for the extraordinary and unique.

The BMW M Bike’s fi’zi:k saddle is made from the highest quality leather with a red inlay. This ensures extra riding comfort and superior grip. The built-in Shimano SLX gear system is light and sturdy. The Manitou Match suspension fork on the front wheel is incredibly durable and the disc brakes make for a clean stop.

Starting in June 2010, BMW M Bikes will be available in a special limited edition at select BMW dealers and online at BMW Shop.

Here you’ll also find choice textiles and other accessories from the M Collection, including the M Cabin Bag, a travel bag made from the finest leather, or the M Shoes − black sneakers made from a leather-nylon mix, designed in cooperation with Puma.

Posted in Sport | No Comments »

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